Prioritize your email list

Imagine you spend all this time setting up your website, getting your products in place, posting on social media non-stop, running around like crazy to get to your launch day.

You’ve realized in this time that having an email sign up list is important, and so you’ve thrown a form up.

That’s it.

You don’t think much about it, and you do minimal talking about why your audience should sign up for your list.

You’re now at your launch day, and you’ve made your social posts.

Not much has happened.

Sales aren’t coming in.

“Oh yes! My email list,” you think.

You send out an email to your list announcing your launch, hoping that it will bring in some sales.

However, this doesn’t bring in any.

Here’s what’s happened:

1. You don’t have much of an email list at all, since you haven’t put in the work to build it up.

2. The few on your list are likely friends and family, and not your customer.

3. Most people on your list won’t actually get your email. It will get sent directly to spam.

4. Those who do receive your email won’t engage with it, because you haven’t taken the time to engage with them. It doesn’t get opened, but gets swiped to trash.

The sad realization sets in that your email list should’ve been what you were building up during your launch countdown.

Followers on social media are nothing but a false sense of success and security.

Ultimately they can’t be counted on.

Don’t despair though!

Whether you’re an aspiring or current owner, it’s never too late to prioritize and implement an email list in your business.

You can get one created for your business and start seeing improvements in no time.

Here’s what you can do to prevent the above: